APA (7th ed.) Citation

Schramm, W. (1963). The science of human communication: New directions and new findings in communication research. Basic Books.

Chicago Style (17th ed.) Citation

Schramm, Wilbur. The Science of Human Communication: New Directions and New Findings in Communication Research. New York [u.a.]: Basic Books, 1963.

MLA (8th ed.) Citation

Schramm, Wilbur. The Science of Human Communication: New Directions and New Findings in Communication Research. Basic Books, 1963.