Mass advertising as social forecast : a method for futures research

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Mass advertising as social forecast : a method for futures research

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Fowles, Jib (Údar)
Formáid:	Sraithuimhir
Teanga:	German
Foilsithe / Cruthaithe:	Westport [u.a.] : Greenwood Press, 1976
Eagrán:	1. Aufl.

Míreanna comhchosúla

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Strategy in advertising
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An introduction to social research
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Mass communication : a sociological perspective
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Introduction to mass communications
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Experiments on mass communication
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Mass communication theory : an introduction
de réir: McQuail, Denis
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Mass communication theory : an introduction
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Mass media and society : an introduction to the scientific study of mass communication. Concepts - intentions - effects
de réir: Fauconnier, Guido
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Towards a sociology of mass communications
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Mass media in a free society
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Les communication de masse : l'univers des mass media
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Women in mass communication : challenging gender values
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The sociology of mass-media communicators
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The play theory of mass communication
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The mass media and modern society
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People, society, and mass communication
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Mass media in the Soviet Union
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Formal theories of mass behavior
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