Crane, E. (1965). Marketing communications: A behavioral approach to men, messages, and media. Wiley & Sons.
Lua i Stíl Chicago (17ú heag.)Crane, Edgar. Marketing Communications: A Behavioral Approach to Men, Messages, and Media. New York: Wiley & Sons, 1965.
Lua MLA (8ú heag.)Crane, Edgar. Marketing Communications: A Behavioral Approach to Men, Messages, and Media. Wiley & Sons, 1965.
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